Priority Area: Clean and Active Transportation
Barrier: Vehicle Miles Traveled

Challenge/Local/State

Description

Local Solution
(Type of Activity: Policy/Planning/Land Use )

Incorporate dynamic pricing strategies—including congestion pricing—to reduce driving demand. Local or regional agencies can evaluate congestion pricing to manage roadway demand and fund transit, drawing on examples from cities like New York where pricing reduced traffic and improved air quality. Participants noted the tool’s effectiveness despite its political difficulty.

Region: San Francisco Bay Area

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